Monday, August 13, 2012
Losurdo Chapter 7 Integrating type and images in posters.
As a design students we are required to blend functionality and legibility within design. We are given products and told to create a message with a few pictures and type. This can be a challenge to some while others seem to have been born designing. The good thing is we are in an age that has vast amounts of resources at the tips of our fingers.
Advice from chapter seven of Typographic Design.
Designer Jean-Benoit Levy was told to place the type into the design, the designer took the advice to heart and has created many successful pieces of work. He has the ability to use the content of the piece as inspiration and integrates the type and images flawlessly in his designs.
For the La Brea Tar Pits the signs are colorful and fun. They capture the viewers attention and give information that can be read from a distance without having to strain your eyes. Even the bathroom signs have different shapes and colors for men and women.
The US National Parks have created a unigrid for their park brochures. They design allows for information to be easily accessed and created in a uniform fashion. The technique applies information and pictures all to coexist together wonderfully.
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