Losurdo Type Anatomy

Losurdo - Lichtensstein Review

I find the art work of Roy Lichtenstein highly iconic, capturing the golden age of comic book in different mediums. The set up of the exhibit took us on a journey following his career though his pieces, an illusion only broken by a guard coming up to someone telling them to delete the picture they just took because they didn't read the small sign next to the large piece of artwork that says no pictures. But i digress. My favorite part of the exhibit next to the art deco style sculptures was a small room that housed his rough sketches. With rough gestures drawings that make Mickey Mouse look evil and deformed, and show him testing out different patterns and colors for his haystack pieces. It is a small reminder that even though his work is know around the world and he is considered a modern day master, he still starts with a sketch.

While the beginning of the exhibit started big and flashy with famous works that are iconic to the Lichtenstein state. The primary colors catch your eyes. The pieces, ironic and memorable larger than life converse shoes and planner books. But it was the last room that I didn't want to leave. The room that I caught out of the corner of my eye when we entered the exhibit that I couldn't wait to see. The Chinese landscapes of Roy Lichtenstein.

Most people seemed to only take half a glance at the last room. A small white room that held some of the most beautiful combination of classic comic book and oriental landscape. With a bonsai tree in the center the room was calming and invites the viewer to take a step into a place where there is nothing but mountains shrouded in fog. I found this room to the be the best room in the exhibit.

I wonder how many people stopped to ponder 'what was the philospher on the hill thinking about?"

Losurdo Final

I was trying to go for an Art Deco theme when I started my music poster, but as I progressed in my work it took on a whole new feeling. 

My compositions are more like  pages for a child's story book. I like the feeling of the images. They are colorful and bright but still have the sad feeling of the song incorporated.

The song has a mellow tempo that picks up during a trumpet solo. I focused on more of the slower parts of the song. 

Nicolle Rezwin- Music Poster Final

 

Adele Rolling In The Deep

 
For my music poster project, I decided to do a poster on Adele’s song Rolling In The Deep. I chose this song because it has very deep meaning to it and I also love the sound of Adele’s voice. For the poster design, I decided to do a hand holding a scarred heart. The hand in this case is Adele looking at her scarred love life and how her boyfriend manipulated her heart when as she says “We could have had it all.” In the background, I decided to do fire because that represents anger and Adele had lots of anger toward her boyfriend who broke up with her.  In the design of heart I decided to put her lyrics of sadness such as “ The Scars of your love” and “you had my heart in your hand…” because that shows she's looking at what could have been with her holding the heart in her hand. For the typographic image of the fire, I decided to put her angry lyrics in the song. Such as “ There’s a fire starting in my heart…” and “I wish you had never met me..” I also chose a gradient of black and grey to show that she's coming out of the dark. She went to sad to becoming very angry. I think the symbols I chose really represent the song well and have a deep meaning to them just like the song.

In Rolling In the Deep, There are many repetitive choruses and beats. The repetitive choruses to the song include. “The scars of your love remind you of us They keep me thinking that we almost had it all The scars of your love, they leave me breathless I can't help feeling We could have had it all.” This chorus happens twice in the song. Another chorus that is heard at the end of the song is “(Now I'm gonna wish you never had met me) We could have had it all (Tears are gonna fall, rolling in the deep) Rolling in the deep,” This happens three times. Also numerous times during the song “Rolling in The Deep” is sung throughout. Repetitive beats such as a drum playing like a beating heart is playing steadily throughout the song.

The tempo and Rhythm of Rolling In the Deep starts out slow and then picks up energy as the song moves in to full force. Not until the very last note does the song slow down and come to a complete stop.

The structure of the music consists of Intro, Verse 1, Pre-Chorus, Chorus, Verse 2, Pre-Chorus Chorus, Chorus,Verse 3, and then the final chorus.

The feelings evoked by Rolling In The Deep are normal feelings such as sadness, anger, and resentment. You feel sad for Adele because her boyfriend manipulated her and played with her heart. They could have had a happy life together. Anger is evoked in the song because of Adele’s lyrics such as “ I wish you would never had met me.” And also “ Don’t Underestimate the things that I can do.”The song has a soul/pop genre to it.

Emily Ryan - Music Poster

For this project I was inspired by the very simplistic example that was shown in class. I thought it was interesting to almost strip the music down to it’s basic parts but still be able to convey rhythm, emphasis, and pattern. I stuck with the theme of some Lady Gaga songs that I had heard acoustic versions of, because again I wanted to take the simple form of the complex music to turn it into the poster. For each song I wanted to try to convey mostly the emphasis of the lyrics, which I did my highlighting them with a certain font or style to the font. The only other form I used were some simple lines in order to create breaks and structure. For “Hair” I wanted to get across the sense of strength I hear in the song, especially from the lyrics themselves. I wanted to use a bold typeface (without being too bold) because it is in my opinion more impactful. I used a serif font called Hoefier Text, and for each of the compositions I also used a script text I got off of dafont.com called Never Let Go. For “The Edge of Glory” I used another serif font called Trajan Pro, but this one had a great amount of kerning, because the song lyrics are elongated on those certain words. In this instance I saved the script type for mostly the background words, so to speak, and the other type for the emphasis. For “Yoü & I” (I’m not sure about the umlaut, that is just how the song title is published) I used Minion Pro and the script font again. This song is slower in comparison so I put in the punctuation in hopes that it would slow down the composition. Over all for this project I wanted to create a sense of cohesiveness between the three separate pieces. I tried to do this by using similar fonts for all three, and I also made them all the same size. If someone did not know anything about these posters at all, I was hoping that by doing that they could at least sense that they were a set. I really tried to make everything line up for the most part as well. Overall I really enjoyed this project, and I liked the challenge of the simplicity. (However I might be interesting to go back and re-do this project using a different style that’s more complex!)

Mos Def Music Poster

Here is my Mos Def grafitti poster. I chose to do a grafitti style design poster because I feel that this not only represents the "Love" song more, it also represents Mos Def and hip hop. The beat has more of an urban feel to it which is why I had this poster look more urban. I also feel like this poster represents more of love in community as what Mos Def talks about. I honestly like this design better than my previous design. I chose this specific typeface for the word love because it feels more grafitti like and more authentic. I wanted to get that point of authenticity across with the different type designs that I have. What I've also done is put lots of grafitti like designs on my poster but I still have some space between the wall. The reason being is that when I was listening to a lot of the lyrics, Mos Def mentions more about building a community than a built community. I thought of building a community as a process of it's there but not quite. The reason why love is emphasized in this image is because love is what's emphasized in the song. Really he mentions many aspects of love including love of community and love of oneself which could manifest into love of community. Mos Def is one of my favorite artists which is why I chose to do this poster. I thought to myself, you might as well do an artist that interests you because you'll enjoy doing the poster more. I feel that this poster represents Mos Def's style because he's more of an urban poet than a rapper. This piece has more of that urban poetic feel which is what I was going for. I really liked how this poster turned out overall.

http://www.youtube.com/watch?v=TyGGsBSpg90

Bull - Typography Song Lyrics Final

The song I chose was DANCE by Justice. Having recently seen them in concert I found their music to be very inspiring when creating this piece. I used a simplistic black background with an emphasis on white as my main color for the type. Throughout the lyrics, are dashes of color that bring some life to the piece. Like the music video, I tried to encapsulate the variety of different styles that go into the words represented. Most of the typefaces I used were downloaded from www.Dafont.com. This website was extremely helpful in finding fonts that best fit what I was trying to represent. My favorite part of my own piece is the Pac Man C that precedes the word "Catching". The change of color along with the addition of the sentence looks amazing in the piece. I am very proud of the work I did in this class and especially this project. I hope to use my typographical skills I have acquired from this class in my animation and graphic design work.

Syeda N Ali- Typographic Music Poster - My Heart Will Go On.

      For my Typographic music poster I decided to select the song from Titanic, "my heart will go on."There were several reasons why I picked this song in particular. The first one was that the moment I read about the project description, I wanted to do a song that touches the heart of an individual, and last forever in my mind, unlike many other songs. However, I wanted to also go for a typographic poster that is different than what I had done previously for my 7 deadly sins poster. I wanted to do something that is light, elegant, and memorable.      When I listen to the song "my heart will go on", I picture water and the colors that come to my mind are pastel like blue and yellowish. Thus, I tried to give my poster a look that portrays romance, light heartedness, yet intensity. The fonts I chose for the background are faded to some extend, but are visible, and are in the limelight as that is the main theme of the song. Although the song does not has a lot of beats and sounds etc, it has a consistency of flow, and the lyrics are strong but are said in an intense voice and pitch. I also tried to focus on the way the words are said,  for instance, the word "FAR" and "NEAR",  I tried to use the kerning in a way that depicts what I was thinking in my mind.       I also tried to give my music poster a look that is not jut straight text, hence I made the lyrics flow in a manner, I tried to use fonts that show some sort of connection between the lyrics and the words as well as the text. I chose a background that has a flare at the center, to emphasize of the significance of the main theme, that the "heart will go on" and that is the reason why I have the words written in bold in the background as well.

Syeda N Ali - Chapter 7 Summary

       Chapter 7 talks about typographic technology and how it has changed through the years. In the beginning, the chapter talks about how the invention of typography industrialized advertising in that time. The designs of typography have been a huge part to the evolution of the technology. The chapter informs us on how typography has been a hand composition for centuries. As the chapter talks about the earliest mechanism of handy craft, which is the hand lettering of books. It is also interesting to learn that similar thought processes existed in that era as well that exist today. For instance, the proper kerning and weight of alphabets had to be balanced and on a particular level of equilibrium. However, today things had changed and several online and purchasable software’s have evolved. Especially in the world of photography and graphic design. A lot of work was done manually previously, which is now much more faster than before due to the invention of these software and computer aided design.

           However, the existence of the computers does not make the process better in any way as each letter has to be carefully designed through software and specific details must be kept in line. One particular thing that caught my attention in the chapter was that it is much more easier and faster to transform typographic images through a designers computer work station, but if a minor change had to be made before the existence of the machines, the entire framework had to be re-done by hands.

          As much as the computer software can make the work easier, they can also be a confusing point for beginners and even experts at times. Lastly, in my personal opinion I feel that although due to the presence of software, typography has taken a revolutionary change in the form of digitization, it has to some extent made humans creativity much more dependent on software only. Thus, I feel that some level of manual typography such as hand drawings should be practices.

Ashley Soltis - Music Poster Final

My music poster is centralized around the song lyrics of Feist's "Mushaboom." The nature of the song is very airy and "tinkly," in a sense, as it incorporates a variety of undertones and shuffling beats from various percussion instruments. For the poster, I wanted to maintain that fluidity and keep it understated. I chose the same color palette for the entire piece to solidify unity, and used a gradient effect plus lower opacities to give it that open, airy feel. The word "mushaboom" itself is something of a whisper and I distributed the word in the background multiple times to imply a hushed sound, and portray the amount of times it is spoken in the song, under the main course of the lyrics. The font I chose was Sylfaen, which is a serif font similar to Times New Roman, but it is a litte more updated and reminds me of a storybook. The song talks about the woods and running away to a "little house barely on the map," so I imagined it rather fit the fairytale-esque tone of the song.

http://www.youtube.com/watch?v=cYF0qU5WSew

Is anyone familiar with the show 'Adventure Time'?

One of my friends posted this on Facebook (via Tumblr) and after our field trip I felt like I should share it with all of you! Even if you are not a fan of the show,  I thought it was really cool that Lichtenstein's work was still being referenced using cartoon characters from today. And if you are a fan, even better! (Lumping sweet!) Enjoy :)

Chapter 7 - Typographic Technology

Chapter 7 is all about typographic technology. In the beginning, it mentions how the invention of typography has been called the beginning of the Industrial Revolution. Then it mentions how typographic design has been closely bound to the evolution  of technology. This chapter mentions typesetting machines such as the Monotype and  the Ludlow. Typography design then evolved with the digital computer. I thought this chapter was interesting because typography design has really evolved today. Now we use it in photoshop, illustrator and indesign. Because of these software technologies, we are able to create really complex and very cool looking typographical artforms.

Syeda N Ali - Roy Liechtenstein

As a class visit to The Art Institute of Chicago, Roy Liechtenstein's work was definitely one that stood out from many of the other artists. Not only in the different approach he had taken in terms of his paintings and drawings, but also in the way he had tried to portray the artwork. 

I really think it was amazing to see such creativity and variety within the work of the same artist. His main focus was artwork depicted through dots of different colors and sizes, which made up the whole image. His work ranged from portraits and photos of landscapes as well. It was outstanding to see how one can have so many variations through dots.

He also had pop art, which really attracted me. Although the work was done in quite an older period of time, it still looks relevant and modern in many ways. Something that also drew my attention to my eyes was the fact that he had a lot of paintings that portrayed women in different styles, either on daily home chores, or plating outdoors. It was interesting to see how an artist of that era had given significance to women, and not just as mere objects but as individual beings.

I appreciate his talents and can see from where he was trying to show different forms of happenings around him. I also noticed the detailed sketch he had made on a much smaller scale before actually painting the large paintings, which I felt were fascinating as they were exactly the same, besides the size. I felt like he had given a lot of abstract artwork as well, and a lot of thought was put into each piece before being exhibited.

Personally, to me Roy Liechtenstein’s works were one of the most memorable artworks I had even seen.

Nicolle Rezwin- Work in Progress Music Poster

 For my music poster idea, I decided to do the song from Adele. Rolling In The Deep.

http://www.youtube.com/watch?v=vqjGEb4QtYg

Music Poster- Work in Progress

For my music poster, I'm doing "Love" by Mos Def. My piece is more expressionistic in that I'm making a heart and filling it with keywords that are related to the song. In the song, Mos Def talks about how he has love for many things including his father, many people, etc. He then talks about how he gives love to everyone else because of the fact that he wants to. The beat is smooth and repetitive. The chorus that he uses is "I start to think then I sink into the paper like I was ink. When I'm writing I'm trapped in between the line. I escape when I finish the rhyme. and "I got love, L-O-V-E and I be, Love, L-O-V-E to MC Get love, L-O-V-E and I be Love, L-O-V-E I MC Get love, L-O-V-E and I be Love, L-O-V-E to MC  Get love, L-O-V-E and I be The M-O-S-D-E-F-initely.

Here's the video.

http://www.youtube.com/watch?v=TyGGsBSpg90

Ashley Soltis - Roy Lichtenstein

The Roy Lichtenstein exhibit at the museum was phenomenal. I've always admired his work from afar, seeing snippets of his work on blogs online, but it was a rare treat to view these pieces in person. I especially enjoy his depiction of love versus war, and how both are portrayed as extremities in their drama. I'm not particularly a fan of his cubist work, but I did enjoy the one piece where he painted a woman in three steps, and she essentially vanished. His work feels very nostalgic, and reminds me of vintage ads or diners - this comes from the style of the people (hair, clothes) and the rotary telephones, for instance. I also enjoyed seeing the "dot" expression close-up, and how it appealed to the naked eye - for example, the half-tone dots had a gradient look, and it was almost difficult to discern the color. Overall, I really liked seeing his work and it gave me an additional inside look to this time period. 

Bull - Song Lyrics WIP

I chose the song D.A.N.C.E. by Justice. My project represents a little of what is represented through their all around style and the style of this particular music video

Emily Ryan - Chapter 7 Reading Response

I noticed that since I have the 5th edition of the book, the chapter on Case Studies in Typographic Design is actually Chapter 9 instead of Chapter 7, so that's the one that I read. This chapter is about looking at posters that very successfully integrate type and image. It mentions using layers of text and image to create something more dynamic. It’s about integrating the type but retaining its legibility at the same time. Use of a grid was also emphasized. The provide order and structure. You can use type patterns to represent other things such as the human body, DNA, and flight patterns. Type can be used to portray a mood, especially with movie titles and motion. It is important to convey a message and intrigue an audience into the movie. It talks about using easy to read fonts and keeping things very neat and organized. This makes sure everything is easy to understand. A poster can be complex but neat and still put forth the meaning the creator wanted. There needs to be a sense of visual unity but also creating a dynamic image. The simplicity is in the details.

 

Losurdo Chapter 7 Integrating type and images in posters.

As a design students we are required to blend functionality and legibility within design. We are given products and told to create a message with a few pictures and type. This can be a challenge to some while others seem to have been born designing. The good thing is we are in an age that has vast amounts of resources at the tips of our fingers.

Advice from chapter seven of Typographic Design.
Designer Jean-Benoit Levy was told to place the type into the design, the designer took the advice to heart and has created many successful pieces of work. He has the ability to use the content of the piece as inspiration and integrates the type and images flawlessly in his designs.

For the La Brea Tar Pits the signs are colorful and fun. They capture the viewers attention and give information that can be read from a distance without having to strain your eyes. Even the bathroom signs have different shapes and colors for men and women.

The US National Parks have created a unigrid for their park brochures. They design allows for information to be easily accessed and created in a uniform fashion. The technique applies information and pictures all to coexist together wonderfully.

Cool Typographic Music Video by Justice

Awesome Typography in this music video